The main task set by the customer was to attract more buyers through modern communication methods and increasing the distance of perception of advertising. To implement these requirements, a street model of an LED screen with a large information field, installed on the facade of the hypermarket, was chosen.
LED screen shop Lenta Cheboksary:
- Size 9600х4800 mm;
- Resolution 960х480 px;
- Pixel pitch 10 mm;
- The brightness of the LEDs is 8000 cd / m2.
The choice in favor of the LED screen for Cash & Carry "Lenta" is determined not only by the plans for the implementation of the marketing strategy, but also by the requirements of the administrative authorities. For the company, a restriction was established on the use of static advertising means - banners on the facade. In this situation, installing an LED screen is the most rational and cost-effective option. In addition to the ability to comply with the requirements and standards of the city administration, the company received an effective tool for brand promotion with a quick payback and a large workforce.
You can calculate the prices for LED screens for the store and order equipment from the manufacturer by contacting the manager of our company.